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		<title>How To Make Your Print Ads Work: 9 Tips To Effective and Profitable Advertising</title>
		<link>http://www.dsyl.net/how-to-make-your-print-ads-work-9-tips-to-effective-and-profitable-advertising</link>
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		<pubDate>Wed, 03 Feb 2010 17:22:56 +0000</pubDate>
		<dc:creator>Desiree Stimson</dc:creator>
				<category><![CDATA[White Papers]]></category>

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		<description><![CDATA[1. Grab their attention.
Many business owners make the mistake of putting an informational headline at the top of their ad. When in fact, the reader just wants to know: “What’s in it for me?” Your headline should be attention grabbing. And the old adage of keeping it simple still applies so try to keep it to seven words or less.]]></description>
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